Boston Real Estate: a New Menu

The Boston Real Estate marketplace just got a new suite of Real Estate services. NetShareRealty out of Charlestown, MA just opened its doors as a discount real estate brokerage offering clients up to 25% back of their commission on any real estate transaction.

This however is not a new trend. Earlier this year Redfin out of Seattle Washington noted they are going to open their Boston office in early to mid May of this year. Redfin who has successfully opened Seattle and San Francisco on the west coast is looking to expand its discount real estate model across the U.S. With these new concepts, what is going to happen to traditional real estate brokerage in Boston? “Spice’n things up,” notes; Anthony Longo, Founder and CEO of condoDomain.com

“The discount real estate brokerage is a good thing as long as it is properly presented to the client and fiduciary duties are carried out ethically and professionally,” notes Longo. Many agents and brokers feel the same way Longo does and believe consumer choice is key and professionalism within the marketplace is a must.

From for sale by owners to premier full-service brokerage Boston is soon to have a lot of choice. The key behind all of this choice is technology, specifically the Internet. The Internet has led to the disintermediation of the large brokerage-office offerings. Companies such as Coldwell Banker, ReMax, Century21 are still market leaders, however, are by no means the market crutch. Agents and Brokers with a little knowledge of technology and a personality can now go out and compete with these mega-companies.

Boston Real Estate is in for a change this year and time will tell as new market leaders rise to the top. Blogger’s will now start to take a more important roll of what is really going on with the Boston Real Estate market and consumers will have more choice and options when buying or selling a piece of Boston Real Estate.